Across the GCC, countries like Qatar and Oman have made steady progress in developing their trade fair industries, hosting a growing number of sector-focused events and attracting regional and international interest. Together, these countries are helping to shape the Gulf into a dynamic and fast-growing centre for international trade fairs.
At the Trade Fair Department of the German Emirati Joint Council for Industry & Commerce (AHK), we support this growth by connecting German trade fairs with partners in our host countries, and vice versa. We proudly represent leading German trade fairs in the GCC, while also promoting key exhibitions in the UAE and its neighboring countries to German businesses.
Whether you’re an exhibitor looking for strategic guidance, or a visitor in search of the right opportunity, we’re here to support your journey — from consultation to participation.
AUMA Trade Fair Data Worldwide
AUMA – the Association of the German Trade Fair Industry – provides a comprehensive global trade fair database
Here you will find up-to-date information on trade fairs worldwide – sortable by industry, location, and date. Ideal for exhibitors and visitors looking for events that match their specific interests.
German Pavilion
The German government actively supports its export-oriented businesses through the Foreign Trade Fair Programme (AMP), offering German companies the opportunity to showcase their innovations at international trade fairs under the trusted "Made in Germany" brand.
This initiative places a special emphasis on small and medium-sized enterprises (SMEs), giving them access to the German Pavilion—a prestigious joint stand organised on behalf of the Federal Government.
With over 20 German Pavilions annually, the UAE ranks third globally for the number of AMP-supported foreign trade fairs, highlighting its importance as a strategic hub for expanding German business presence abroad.